SIX Payment Services was looking for a possibility for its merchants to develop a couponing platform. The aim was that customers wishing to use Mobile Coupon should benefit from lucrative offers – from attractive reductions on books to sports equipment and even entertainment electronics.
All content from the providers is maintained in the e-couponing program by xsmart. The end customer chooses the channel himself, whether SMS, smartphone app or Facebook. The providers broadcast their offers as desired using a mixture of all channels. Providers such as Media Markt, Saturn, Burger King, Weltbild, Ochsner Sport, Total Sport or HP-Store Switzerland use the platform to increase their frequency at the POS.
The Mobile Coupon app can be downloaded from the iTunes Store. In the course of this year it will also be made available for Android. All app content is loaded via the e-couponing from xsmart using a corresponding extension, developed together with SIX. More infos: www.mobile-coupon.ch.
"Thanks to the cooperation with xsmart AG we were able to develop and offer our customers a high-quality mobile couponing solution within a short space of time.
In addition to the back end, the solution consists of an iOS/Android app and also links to various mobile ASPs so that the coupons can be sent via SMS. The redemption of the coupons is carried out at the SIX Payment Services payment terminals at the dealer."
Tobias Wirth, Products and Marketing at SIX Payment Services AG.
It is all about emotions. We use our creativity, our retail and brand expertise to develop and produce best of class marketing campaigns with tangible results. Our marketing concepts influence shoppers' buying behaviour and make brands more successful. We boost sales and build closer relationships between consumers, brands, clients and retailers.